Brief: Celebrate a craft of your choice
Concept: Signwriting is a beautiful form of art and an integral part of the history of graphic design. I chose to focus on my Grandad’s long career in signwriting and to celebrate the way he learned and evolved along with the industry.
Solution: An editorial telling the story of my Grandad’s career through my own education of signwriting. The solution reflects a novice learning what has become a an extremely niche skill.